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Crookie Club

7 September 2026 · 1 min read

Gender reveal cookies: 7 sweet ideas

Planning a gender reveal? Here are 7 ways to use New York cookies, from a hidden-colour surprise to team pink vs team blue.

The envelope, the balloon, the cake... and then the cookies. Here are seven ways to make your reveal a little sweeter.

1. The cookie toast

Hand everyone a cookie, count down from three and take the first bite together at the moment of the reveal.

2. Team pink vs team blue

Two plates, two flavours. Guests pick a team by picking a cookie. Tally up at the end.

3. The Red Velvet hint

Our Red Velvet is bright red inside. Cut one open on camera for a dramatic (if slightly misleading 😉) moment.

4. M&M's for everyone

No spoilers needed: M&M's cookies have every colour, so they work whatever the outcome.

5. A gift for the parents-to-be

A box of 6 with a note at checkout. Simple, personal, gone in a day.

6. Sweet table centrepiece

Stack cookies in a tower next to the cake. They photograph beautifully.

7. Take-home treat

One cookie per guest in a little bag on the way out.

Order

Pick a date at least 48 hours ahead and build your box. More ideas on our gender reveal page.

Frequently asked questions

How many cookies do I need for a gender reveal?

Plan one per guest plus a few extra. A box of 12 + 1 free covers a small family get-together.

Which cookies work best for a gender reveal?

Red Velvet for its bold colour, M&M's for a pop of every colour and Marshmallow as a soft, sweet crowd-pleaser.

Feeling hungry? Order your New York cookies online.

Order at least 48 hours in advance